This seems a rather harsh ad campaign, but perhaps one we'll have to adopt here on the PB.
Pab snapped this on our way to breakfast this morning, compensating for the reflection and the like. We did try and take one with me standing under the sign but I did something odd with my mouth during the picture (not at all unusual for me btw) and so have disposed of those copies of the print.
One nice thing about living in Santa Monica is that no one seemed at all interested in why we were either snapping the pictures or why I was posing there.
Maybe we'll have to try it again before the sign comes down.